Check out remarket, my occasional coverage of interesting developments in online marketing.
Visit TechTransform, which intervenes to ensure tech success.
Welcome!
Since 1997, I've published "Of Interest", an occasional email dispatch to my friends on technology transformation trends. This is the archive. Please feel free to comment and contribute by emailing me at riggs@riggs.com. Enjoy!
New! now includes abstracts of articles posted on TechTransform.
In today's issue of his Rapid Results Marketing Newsletter, author Joe Nicassio found a great way to revisit the pleasure/pain principle for marketing.
Red Herring's interview today of Emory Winship, managing partner of the Conversus Group, included a tally of his "list of 16 deadly business sins committed by startups". It is excerpted here for reference.
